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Miramax CEO Says the Cloud is the Only Way to Survive

Thu Oct 06, 2011 at 02:00 PM ET
Tags: Ultraviolet, DRM, Cloud, Industry Trends (all tags)

Mike Lang of Miramax says the traditional model needs big changes if it's to survive much longer.

The business of selling movies is in trouble, says Mike Lang, CEO of Miramax. With rental and subscription services like Netflix gaining in popularity, there's less incentive for customers to buy movies.

Lang says consumer needs to be able to buy something and know that it will work on anything they own, just like the way Netflix shows up on a strong majority of home entertainment products. "It’s very difficult for the consumer to know that when they buy something that it works on any device."

The way forward, according to Lang, is to embrace UltraViolet wholeheartedly. He says that really pushing the digital locker system will get consumers interested in making purchases again instead of just renting.

"Ninety-five percent of the software industry in the world is now through cloud-based transactions," says Lang. "I’m hopeful that the movie business gets there."

Source: Home Media Magazine

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Apple Announces iCloud with an October 12th Release Date

Thu Oct 06, 2011 at 12:00 PM ET
Tags: Apple, Cloud, iCloud, Industry Trends (all tags)

It's not as fully featured as we'd like in terms of video, but everything else is looking incredible.

In addition to new iPods, a new iPhone, and new updates all around, Apple announced a service called iCloud. It's designed to make things easier on anyone who uses Apple products, especially those with photos or music on the mind.

When you take a picture with your iPhone it's put on iCloud and ready to edit on your computer. Buy music on iTunes and you can play it back on any device you have. Documents, emails, calendars - pretty much everything you want gets sent to the cloud for access from any compatible device.

And then come movies and TV shows. You can re-download purchases from any device registered with iTunes, but that's about it. You can't sync up movies that you've put on your phone and nothing happens in the cloud when you buy a show. It's a little disappointing truth be told.

iCloud is free to anyone who owns a current Apple device (iPhone 3GS and onward) and will be available on October 12th.

Source: eCoustics

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