Posted Mon May 13, 2013 at 12:00 PM PDT by Tom Landy
The 2012 comedy from Aram Rappaport will pour some sugar on Blu-ray in August.
In an early announcement to retailers, Magnolia is preparing to release 'Syrup' on Blu-ray on August 13.
Based on the best-selling book, 'Syrup' is an edgy comedy that exposes the cut-throat world of advertising through the eyes of a young prodigy chasing fame, fortune, and the woman of his dreams. Fresh out of school with a degree in marketing, Scat will do anything to prove that he has what it takes to swim with the rich and wildly successful. Scat comes up with a brilliant new product that gives new meaning to the old saying "sex sells." He is sure it will send him right to the top…if only he can convince his boss, the beautiful and mysterious "6," that it's an idea worth millions. Betrayed by his best friend "Sneaky Pete," Scat stumbles through an industry riddled with deception. As he begins to realize that fame and fortune have cost him his morality, he must rediscover his true self behind the elaborate image he has created or risk losing the love of his life. In a world where the average person sees over eight hundred ads in a single day, SYRUP takes a biting look at the insidious—and often ridiculous—side of advertising. Crackling with romance and humor, this razor-sharp satire leaves you guessing and laughing until the end.
Specs and supplements haven't been revealed yet, but the suggested list price for the Blu-ray is $29.98.
You can find the latest specs for 'Syrup' linked from our Blu-ray Release Schedule, where it's indexed under August 13.
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