Posted Tue Mar 15, 2016 at 12:20 PM PDT by Brian Hoss
A surge of players.
'Tom Clancy's The Division' had a heck of a first 24 hours in terms of sales, and it's stood up in reviews, (see here). Today, Ubisoft announced that the game raked in $330 million globally in the first five days. That revenue number includes physical and digital for all three platforms, as well as the Gold version, DLC, and various CEs.
It's not just sales either that have set this game up as Ubisoft's biggest debut of a new property. This past weekend there were 1.2million players playing concurrently at peak. That number goes along with 100 million hours logged by players in the first week.
From Ubisoft CEO Yves Guillemot, "The Division taking the top spot in the industry for first week sales of a new franchise is a tremendous achievement. We are very proud of our teams, and humbled by and thankful for the millions of players who are giving us their feedback and support. The Division is the latest example yet of our unique ability to deliver immersive gaming playgrounds that keeps players engaged and that they eagerly share with their friends and community."
No doubt, even if the game tails off from here, users should expect another big loot shooter to come to consoles this generation. With Activision and Ubisoft having had great launches, other publishers are sure to take notice.
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