Sony Reveals 2016 BRAVIA X93D 4K HDR TVs & ULTRA Streaming App

Posted Tue Jan 5, 2016 at 05:30 PM PST by
sony 4k hdr

The latest BRAVIA model offers HDR and TRILUMINOS tech.  

Sony has detailed the newest addition to its Ultra HD TV lineup. The upcoming BRAVIA 4K LCD X93D series offers advanced picture quality features.

The X93D series includes HDR support and uses Sony's new "4K HDR" designation and logo to ensure compatibility. The displays also feature new Slim Backlight Drive technology which uses a unique backlight system structure to achieve grid array backlighting without traditional full-array direct LED backlights. Likewise, the sets include Sony's X-tended Dynamic Range PRO contrast-enhancing technology and wide color gamut TRILUMINOS tech.

In addition, Sony will also be demonstrating its new Backlight Master Drive technology on a prototype 85-inch TV. Backlight Master Drive tech achieves precision backlight boosting with ultra high density direct LED backlights and an ultra peak brightness of 4,000 nits Finally, Sony announced a new 4K HDR streaming app called ULTRA. ULTRA is set to launch in the US later this year on BRAVIA TVs, and will offer new and classic titles from Sony's 4K library.

Pricing has not been detailed yet, but Sony's new X93D series is expected to launch this spring. The BRAVIA lineup is now on display at CES from January 6-9.

Source: Sony, Sony 2

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Tags: Sony, 4K, Ultra HD, Bravia, HDR, 4K HDR, CES, CES 2016, Ultra, X93D (all tags)