Posted Fri Feb 15, 2019 at 02:15 PM PST by Steven Cohen
Another streaming service is on the way.
According to reports by Variety and Bloomberg, Apple is set to officially announce its new streaming video platform at a press event scheduled for March 25. With that said, the service itself is not likely to launch until the summer or fall.
Though full details on the platform are still forthcoming, Apple's subscription video service will offer a collection of exclusive original series and movies, including content from filmmakers and talent like JJ Abrams, Oprah Winfrey, Jennifer Aniston, Steve Carell, Reese Witherspoon, Jennifer Garner, Octavia Spencer, Jason Momoa, Jane Krakowski, and Hailee Steinfeld. Several of those stars and creators are expected to attend the March event, where Apple is likely to debut the first footage from its upcoming streaming titles.
And beyond original programming, the streaming app will also offer integrated access to add-on subscriptions from other platforms for an extra fee -- similar to the Amazon Channels library available through Prime Video. Showtime, Starz, and other offerings from CBS and Viacom have all been named as likely inclusions, and HBO is reportedly in talks as well.
Meanwhile, outside of Apple's new entertainment streaming platform, the company is also planning to reveal a separate news subscription service at the same March press event. According to Bloomberg, the news service will be integrated into the Apple News app, allowing users to pay a monthly fee for a bundle of different news publications and magazines.
Official details and a launch window for Apple's upcoming streaming platform, original programming, and news service are expected to be formally announced on March 25.
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