Weekend Box Office: Seriously, America?
So, between the time that I saw ‘The Social Network’ last week and the time that it opened a few days ago, people have been asking me what kind of box office impact “the Facebook movie” might make. I had seen some of the estimates, which put opening weekend grosses in the low-to-mid 20s range. Those seemed “off” to me. “No way!” I exclaimed. “This is a movie that captures a generation – and it’s about the thing that all of us, no matter how strapped for time we are, can’t seem to get enough of! Plus, the movie is a complete work of genius! Those estimates are way low – I’d say opening weekend would be in the 30s or even 40s!” Well, as always, I was wrong.



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