Sony Drafts James Bond to Usher in PlayStation 3 Euro Launch

Posted Mon Feb 12, 2007 at 02:29 PM PST by
Casino Royale

Betting on bullets, babes and superspies to further drive PlayStation 3 sales, Sony today announced that the first 500,000 European consumers to register their new PS3 on the PlayStation Network after the console's launch on March 23 will receive a free copy of 'Casino Royale.'

The latest James Bond flick, already a nearly half-billion international box office phenom, was already certain to be one of the biggest sellers -- if not the biggest -- on Blu-ray thus far. But Euro PS3 users can save the £25 (roughly $40 U.S.) by simply signing up for the console's free PS Network, which should guarantee 'Royale' will now move at least half a million units right out of the gate in Europe.

The freebie version of 'Royale' will be a full BD-50 dual-layer edition, complete with 1080p/AVC MPEG-4 transfer and uncompressed PCM surround track, plus extras.

'Casino Royale' will debut as a stand-alone Blu-ray release in the U.S. on March 13.

Sure, they may have had to wait a while, but in our opinion, our European friends are getting a much better deal than us lowly U.S. consumers received back in November when the when the company packed the first 400,000 U.S. PS3 consoles with a slimmed down, BD-25 single-layer version of the Will Ferrell hit 'Talladega Nights.' Quite frankly, who would you rather see in high-def -- the festively plump Ricky Bobby, or James Bond!?

Hey Sony, how about letting us PS3 owners on this side of the Atlantic trade in those copies of 'Talladega' for 'Royale'? Just a thought...

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Tags: Sony, James Bond, PlayStation 3 (all tags)