Netflix Streaming Up, Premium Channel Subscribers Down

Posted Fri Jan 28, 2011 at 09:00 AM PST by Dick Ward

Time Warner lost 141,000 video subscribers in the fourth quarter of 2010. Netflix gained 3 million.

Between Netflix, Redbox and the slew of other cheap and simple ways to get content into the home, people aren't seeing the value in premium channels like HBO, Showtime and Cinemax. After all, why should you tune into programming that someone else picked when you can watch what you want?

Time Warner Cable reports a loss of 141,000 video subscribers in the last quarter of 2010. That number includes video-on-demand as well as premium movie channels. That's a substantial number, and one that certainly helped contribute to the growing number of Netflix subscribers.

Netflix ended the year with 7.7 million new subscribers, with 3 million of those coming in the last quarter of 2010. A third of those customers are going with the $7.99 streaming-only option, while the majority opt to receive one disc at a time.

Source: Premium Channels Down - Home Media Magazine
Netflix Up - Home Media Magazine

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Tags: Premium Channels, VOD, Netflix (all tags)