Netflix Co-Founder Thinks Qwickster is a Good Idea

Posted Thu Sep 29, 2011 at 07:00 AM PDT by Dick Ward

Well, at least somebody out there does...

Netflix has been upsetting customers left and right. Most recently that has been in the form of a new pricing scheme and then a complete split between the physical and digital media parts of the company.

Netflix CEO Reed Hastings is taking a lot of flak over the choice, but co-founder Marc Randolph says it's a great idea. He mentions that back when Netflix first started, they sold DVDs as well, but ended up having to cut that part of their business despite the customers it would alienate.

"By trying to run a business that did two things well, we inevitably were forced to make an endless series of compromises that resulted in us doing neither of them well," he says. "Not having to worry about compatibility between the services makes it infinitely easier to optimize every decision around the real prize, which is clearly streaming."

Source: NewTeeVee

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Tags: Industry Trends, Qwickster, Netflix (all tags)