Image to Power Up High-Def DVD Strategy
Posted Tue Jun 13, 2006 at 11:24 AM PDT by
One of the leading distributors of DVD programming including the Criterion
Collection, Image Entertainment is gearing up to bring
its growing library of titles to high-def DVD
, reports Home Media Retailing.
Image currently controls a library of more than 1,600 DVD titles, including
feature films, music videos, classic TV series and special interest programming.
They also handle distribution duties for the 290-title Criterion Collection.
To spearhead their aggressive high-def DVD plans, the company has tapped one
of the key lieutenants to the father of DVD. John Powers, one-time VP of DVD
market development for Warner Home Video when president Warren Lieberfarb was
masterminding the launch of the format, has been tapped to pilot Image's high-def
sales marketing efforts.
"John was a key driving force behind the successful launch of DVD, and
we cannot think of anyone more qualified to lead our charge into high-definition,
furthering the value of our catalog," Image president David Borshell told
Image has yet to announce their first high-def DVD release on either the HD
DVD or Blu-ray formats; further announcements on the company's future high-def
strategy is expected later this year.