It's only going to increase, with Ubisoft gearing up its biggest marketing campaign yet.
There's no question that 'Assassin's Creed III' is going to be a big game. It's easily one of the most anticipated titles of 2012, but it's popularity is surprising even Ubisoft. Months before its October releases, 'Assassin's Creed III' has already exceeded the amount of preorders made for 'Assassin's Creed: Brotherhood.'
Ubisoft says that by E3, 'Assassin's Creed III' will be the company's most preordered game ever, surpassing the numbers set by 'Assassin's Creed: Revelations,' which it already has a good start on.
And of course, that number is only going to get higher, as Ubisoft is boasting that the company's biggest marketing campaign yet will soon be underway.