{"id":48223,"date":"2013-03-11T08:00:29","date_gmt":"2013-03-11T15:00:29","guid":{"rendered":"http:\/\/www.highdefdigest.com\/blog\/?p=48223"},"modified":"2018-03-21T14:13:24","modified_gmt":"2018-03-21T21:13:24","slug":"boxoffice-mar-11-2013","status":"publish","type":"post","link":"https:\/\/www.highdefdigest.com\/blog\/boxoffice-mar-11-2013\/","title":{"rendered":"Weekend Box Office: ‘Oz’ Proves Powerful After All"},"content":{"rendered":"

After the failure of last year’s ‘John Carter<\/a>‘, Disney is back on track with a record-setting March blockbuster. Although the studio couldn’t match the success of 2010’s ‘Alice in Wonderland<\/a>‘ this week, its new film performed well enough to hold the record for third-highest March debut.
\n<\/p>\n

As the prequel to a 74-year-old timeless classic, ‘Oz: The Great and Powerful<\/strong>‘ had a great opening weekend. Its $80.2 million premiere is not only the best of 2013 (so far), but also the highest opening since ‘The Hobbit’. 53% of the audiences who returned to the colorful and visually stimulating land of Oz saw the film in 3D (10% in IMAX 3D). With a price tag of $215 million (The Hollywood Reporter<\/a><\/em> notes that the worldwide cost including marketing was actually north of $300 million), the domestic opening was decent, though not as good as the predicted $92.4 million. Luckily, ‘Oz’ also pulled in $69.9 million from overseas showings, giving it a $150.2 million worldwide debut. Do you smell a sequel? Maybe ‘The Wicked Witches of Oz’?<\/p>\n

Appealing to the same demographic who flooded ‘Oz’ showings, ‘Jack the Giant Slayer<\/strong>‘ tanked in its second weekend. Down 63.2% from its opening, the movie only earned another $10 million, bringing its 10-day total to $43.8 million. That’s deathblow for the $195 million picture.<\/p>\n

‘Identity Thief<\/strong>‘ is unstoppable. In its fifth weekend, the R-rated comedy is still going strong. Only slipping 34.9%, its $6.3 million weekend was enough to land in the #3 spot. The $35 million flick has now made $116.5 million.<\/p>\n

Colin Farrell and Noomi Rapace’s romantic gangster revenge thriller ‘Dead Man Down<\/strong>‘ finished within $200,000 of its predicted debut. Sure, the $5.3 million opening weekend wasn’t great, but with a low $30 million budget and international draw, it’s not horrible. The non-existent marketing campaign sure didn’t help. Hopefully, international box office will boost the film, but it won’t open in most overseas markets until April or beyond.<\/p>\n

The 260-screen limited release of the WWII drama ‘Emperor<\/strong>‘ featured a strong draw. The $1 million debut landed in the #15 spot and warranted a $4,012 per-screen average.<\/p>\n

Weekend totals for documentary ‘Don’t Stop Believin’: Everyman’s Journey<\/strong>‘ have yet to be announced.<\/p>\n

Top 10:<\/h5>\n

1. ‘Oz: The Great and Powerful’ (Buena Vista) – $80,278,000<\/p>\n

2. ‘Jack the Giant Slayer’ (Warner Bros.) – $10,020,000<\/p>\n

3. ‘Identity Thief’ (Universal) – $6,319,000<\/p>\n

4. ‘Dead Man Down’ (FilmDistrict) – $5,350,000<\/p>\n

5. ‘Snitch’ (Summit) – $5,100,000<\/p>\n

6. ’21 & Over’ (Relativity) – $5,056,000<\/p>\n

7. ‘Safe Haven’ (Relativity) – $3,800,000<\/p>\n

8. ‘Silver Linings Playbook’ (Weinstein) – $3,745,000<\/p>\n

9. ‘Escape from Planet Earth’ (Weinstein) – $3,207,000<\/p>\n

10. ‘The Last Exorcism Part II’ (CBS) – $3,120,000<\/p>\n","protected":false},"excerpt":{"rendered":"

After the failure of last year’s ‘John Carter‘, Disney is back on track with a record-setting March blockbuster. Although the studio couldn’t match the success of 2010’s ‘Alice in Wonderland‘ this week, its new film performed well enough to hold the record for third-highest March debut.<\/p>\n","protected":false},"author":13,"featured_media":48245,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[743],"tags":[178,6234,6180,6161,6217,5373],"_links":{"self":[{"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/posts\/48223"}],"collection":[{"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/comments?post=48223"}],"version-history":[{"count":10,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/posts\/48223\/revisions"}],"predecessor-version":[{"id":48472,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/posts\/48223\/revisions\/48472"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/media\/48245"}],"wp:attachment":[{"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/media?parent=48223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/categories?post=48223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.highdefdigest.com\/blog\/wp-json\/wp\/v2\/tags?post=48223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}