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Sears and Kmart Team for Internet Streaming Service

The companies are working on a roll-out to make the service available on different devices.

The streaming game is big, and its only just begun. Companies from all walks are jumping into it, including Best Buy, OnLive, and now Sears.

Sears and Kmart launched their new movie service Alphaline this week. Alphaline is a combined effort with Sonic Solutions and is on the same Roxio platform as many others. Using the service you'll be able to rent and buy HD movies for viewing.

Now that the service has launched, there need to be devices out there that can use it. That's not far in the future, according to Sears. "We'll continue to increase the reach and flexibility of the Alphaline Entertainment service," says Sears and Kmart president Karen Austin, "by providing consumers on-demand access to the latest entertainment from a range of home and mobile electronics."

You can check out the new service for yourself at Alphaline.

Source: PR Newswire

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Sears and Kmart Enter the Streaming Video Market

They'll be using the same RoxioNow platform as Best Buy and Blockbuster.

Apparently the word has gotten around about streaming video. The head honchos are hearing about it and they want it. Conveniently enough, Sonic Solutions is there to give it to them.

Starting this holiday season, Sears and Kmart (who is owned by Sears) will be selling Blu-ray players and other devices that have a new streaming service baked right in. The new service, named Alphaline Entertainment, uses the RoxioNow platform.

This all comes with a bit of a twist though. Apparently Sears and Kmart employees will be setting up the service in the store and walking customers through the process at no additional cost. That way, people are able to go home, plug their TVs in and enjoy.

Source: CNET

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