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Vizio’s VF551XVT Available Now at Just Under $2,000

Wed Sep 30, 2009 at 09:00 AM ET
Tags: Vizio, High-Def Retailing (all tags)

The first local dimming television from Vizio, and the cheapest on the market in its size, the Vizio VF551XVT is now available.

For a $2,200 MSRP and a $1,999 street price, the newest television from Vizio offers local dimming LED lighting, a 55” screen and 240Hz refresh rate. The lower pricing doesn’t come without sacrifice however. The VF551XVT is missing a few things that have become standards on Vizio’s higher end TVs.

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Vizio’s new display is without options for viewing of networked or internet based content. According to Laynie Newsome, Vizio’s VP of Marketing, this choice was completely intentional. “We didn't want to wait any longer to introduce the breakthrough picture quality enhancements of TRULED and Smart Dimming technology to our customers at a previously unattainable price point,” stated Newsome. “We feel there is a strong market demand for this type of television today at this price. And those who are interested in the internet content capabilities won't have long to wait.”

The VF551XVT is considerably cheaper than other fully backlit LCDs, and features a total of 960 LEDs spread across 80 control blocks, for an impressive image. The set also offers 240Hz Smooth Motion technology, which combines 120Hz technology with scanning backlight, ensuring a smooth picture.

Source: Vizio

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