HD DVD Price Drops to Come From Universal

Posted Tue Jun 13, 2006 at 01:10 PM PDT by
Universal August 2006 HD DVD Box Art Though the HD DVD format launched less than two months ago, Universal Studios Home Entertainment has announced it will already be dropping the list price of all its current and upcoming releases on the format.

The studio will slash the price of its entire HD DVD library to $29.95; most current releases from the studio retail for $34.95.

The only Universal HD DVD titles not to be affected by the new pricing tier will be the studio's upcoming HD DVD/DVD hybrid discs. The first two titles announced earlier today, 'National Lampoon's Animal House' and 'Unleashed,' will retail for $34.95.

All Universal price reductions will be effective beginning August 8, 2006.

Updated information for all Universal HD DVD releases has been added to our complete HD DVD Release Schedule.
Tags: Universal, DVD Marketing (all tags)