The company plans to reveal a $1000 Ultra HD display at CES.
Polaroid has announced a brand new 50-inch 4K television that will make its debut at CES next week. And unlike other Ultra HD offerings from manufacturers like Sony, Samsung, and LG, this model will come in at a very reasonable retail price of $1000 -- though it remains to be seen how its picture quality will compete with those more expensive offerings.
"Not many people realize that Edwin Land was a pioneer in developing the polarizing technology used in modern televisions," said Scott W. Hardy, President and CEO of Polaroid. "We are excited to bring consumers a state-of-the-art product at an affordable price point. Families can share more movie nights together with our new home entertainment options."
The 50GSR9000 features a 50-inch LED LCD panel with a resolution of 3840 x 2160, giving it four times the pixels of a traditional HDTV. In addition, the set comes with 3 HDMI inputs. Also joining the newly announced 4K set, is a new 1080p Smart TV. The 50GSR7100 is a 50-inch HD display that includes a built-in Roku Streaming Stick, giving users access to more than 1000 entertainment channels.
Exact release dates have not been announced, but the 50GSR9000 4K TV will retail for $1000 and the 50GSR7100 Roku Ready Smart TV will retail for $600. Both models will be on display at Polaroid's booth at CES on January 7.