The rumbles of Microsoft trying to buy out the company have set Netflix stock on a significant rise.
With an incredible amount of competition in the streaming video market and an alternative from Redbox on the way, Netflix isn't the giant it once was. Shares are down significantly and that means the company is a lot easier to nab at a low price. For a company like Microsoft that would absolutely love to take a lead role in streaming video, this is the time to buy.
Adding to the validity of the rumor is the fact that Netflix CEO Reed Hastings recently stepped down from Microsoft's board. Having a seat on the board of the company that's buying your other company, well, that just doesn't look good.
As you might imagine, Microsoft and Netflix have taken the usual approach of "we do not comment on rumors and speculation."
Source: Home Media Magazine