Xfinity users with select LG displays will soon be able to ditch their cable boxes.
Comcast and LG have announced the addition of LG to the Xfinity Partner Program. As part of the agreement, Xfinity subscribers will be able to access their cable service through the Xfinity TV Partner app on 2017 and 2018 LG webOS Smart TVs.
"With our award-winning webOS user experience, Comcast customers will be able to take advantage of an easy-to-use interface and fast application performance on 2017 and 2018 webOS-enabled TVs," said Matt Durgin, Head of Content Innovation for LG Electronics USA. "Working with Comcast will bring these experiences to our customers so they can seamlessly enjoy their favorite content on our award-winning 4K Ultra HD TV line-up without the need for a set-top box."
The Xfinity TV Partner app on LG displays will use open standard HTML5 technology, allowing subscribers to watch live and on demand programming via the X1 guide over Comcast's secure private managed network, including access to local broadcast and Public, Educational and Governmental channels, and cloud DVR recordings -- all directly through their TVs without the need to lease a separate Comcast set-top box.
"We remain committed to giving Xfinity TV customers more options for watching their favorite programming in the home, so we’re thrilled to partner with LG to bring our app to their TVs," said Michael Gatzke, Vice President, Video Subscription Services, Comcast Cable. "We recognize that today's consumers are looking for more choices in how, when and where they access their entertainment, and via partners like LG we can expand the range of devices they can use in the home to do just that."
A beta launch of the Xfinity TV Partner app for LG Smart TVs is expected to roll out early next year, starting with webOS 2017 models.