Blu-ray Dominates Disc Sales Chart Post-Warner Announcement

Posted Thu Jan 17, 2008 at 12:00 PM PST
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The Blu-ray camp took a decisive lead in disc sales for the week ending January 13th, the first full week following Warner's announcement that it would abandon its HD DVD support.

Though Blu-ray has outsold HD DVD in overall disc sales by a factor of nearly 2:1 since the start of 2007, last week saw the largest gulf between the two rival formats yet, with Blu-ray commanding an 85% share of all high-def discs sold.

Home Media Magazine is reporting that of the top ten high-def discs sold on either format, not a single HD DVD disc made the list, with the top-selling HD DVD disc ('The Kingdom') moving only one tenth as many units as the best selling Blu-ray title, '3:10 to Yuma.'

While it's too soon to tell whether Warner's announcement had a direct effect on Blu-ray's stronger-than-ever disc sales lead, HD DVD had been holding steady with a relatively strong 39% share of high-def disc sales in the last weeks of the 2007 holiday shopping season.

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Discs mentioned in this article: (Click for specs and reviews)
The Kingdom (2007) (HD DVD)
3:10 to Yuma (2007) (Blu-ray)
Tags: Industry Trends, Disc Sales (all tags)