Time Warner Subscriptions Down by 129,000

Posted Fri Jan 27, 2012 at 07:00 AM PST by Dick Ward

The numbers for Time Warner Cable are indicative of the cable business as a whole – except for Verizon of course.

Cable providers, in general, aren’t doing too well. Customers are cutting the cord in favor of streaming or over-the-air content and companies like Time Warner are starting to feel it.

Time Warner Cable (TWC) lost 129,000 video subscribers in the final quarter of 2012. Over the course of 2011, 453,000 customers dropped the service. That’s a significant part of their subscriber base, which almost certainly has Time Warner a bit worried.

Though subscribers were down, Time Warner is actually sitting at a happy place in terms of revenue. The company says that revenue stayed about the same in 2011 thanks to raised prices and more customers adding additional tiers of service.

Customers are subscribing to bigger bundles, but, interestingly enough, they’re dropping premium channels like HBO and Showtime.

Source: Home Media Magazine

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Tags: Industry Trends, Cable Providers, Time Warner (all tags)