2012 is the Last CES for Microsoft

Posted Wed Dec 28, 2011 at 08:30 AM PST by Dick Ward

The company cites poor timing as the main concern - January just isn't a good month.

Back in the day, the Consumer Electronics Show was about more than just home theater gear, phones, cameras and car audio. Before E3, CES was the place to go to see all the latest and greatest in the world of videogames.

Sadly, those days are behind us. Sony has presence at the event of course, and for whatever reason Capcom has a really nice suite every year, but Microsoft has decided that it's time to pull out. The 2012 show marks the last time that the company will be exhibiting at the show.

The reason behind it is simple, according to Microsoft communications VP Frank Shaw. "We won't have a keynote or booth after this year because our product news milestones generally don't align with the show's January timing."

It will certainly be interesting to see what kind of effect the lack of a Microsoft booth will have on the show, if any. Shaw says Microsoft won't be absent though. "We'll continue to participate in CES as a great place to connect with partners and customers across the PC, phone, and entertainment industries."

Source: GameSpot

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Tags: Industry Trends, CES 2012, Microsoft (all tags)