Blockbuster is Keeping 1,500 Stores Open

Posted Mon Jul 25, 2011 at 07:00 AM PDT by Dick Ward

Apparently the last few months have been pretty good for them.

When Blockbuster finally announced that it was over and the company was being sold, it seemed likely that retail locations would all be closed up. After all, if the company isn't making a profit then the model isn't working.

Dish Network seems to have things figured out though. They've shut a few hundred stores, sure, but they're going to be keeping 1,500 open with around 15,000 employees working at them. Blockbuster president Michael Kelly even says that the stores that did close were more due to issues with landlords than the market.

"By lowering pricing and offering competitive summer promotions, we’ve brought millions of customers back into Blockbuster stores in the last three months," says Kelly. If that's the case then Blockbuster may start to stabilize and even stand a chance to make a comeback.

Source: Home Media Magazine

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Tags: Industry Trends, Blockbuster (all tags)