Hulu Plus Hits 1.5 Million Subscribers - Original Programming is On the Way

Posted Wed Jan 18, 2012 at 09:00 AM PST by Dick Ward

Hulu's doing alright, and the company isn't afraid to put its money to use and join Netflix in the original programming game.

The idea of adding original programming to a subscription streaming service isn't a new one, but it hasn't really been done before - at least not on the grand scale of a Netflix or a Hulu. 2012 will change all that though, as exclusives are coming to both services.

Hulu just announced its first ever original scripted series, known as 'Battleground.' The show takes a look at the goings on behind the scenes of a political campaign and the people that give up their normal lives for life on the road managing said campaign. It doesn't star anyone you're likely to recognize, but the premise seems like it could have some promise.

In addition to 'Battleground,' you'll be able to catch the second season of 'A Day in the Life' and a new documentary series called 'Up to Speed,' created by Richard Linklater.

Hulu has just reached the 1.5 million subscriber mark with almost no original programming - if 'Battleground' is a hit, it will certainly be interesting to see what kind of bump it causes in their subscription rate.

Source: Engadget

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Tags: Industry Trends, Battleground, Hulu Original Programming, Streaming (all tags)