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More Homes Have a Greater Number of Game Consoles than Cable Boxes
Tue Mar 09, 2010 at 01:00 PM ETTags: Cable Providers, Industry Trends (all tags)
Got a PS3 but no cable? You’re not alone.
According to a recent survey from Yankee Group, sixty percent of homes have at least one videogame console. Only fifty-eight percent of homes have cable boxes. It’s not a huge divide but it could be an indicator of things to come.
Cable is becoming a much less important source for entertainment and the Yankee Group survey does a great job of illustrating that. Every one of those homes that’s equipped with a gaming system – assuming it’s one of the big three – has access to Netflix, among other online entertainment options.
Obviously, this is only one survey, and the gap between the two formats isn’t a large one. If the trend continues though, we may be closer to seeing game systems used as full media centers, rather than supplementary media centers. As Yankee Group’s Dmitriy Molchanev puts it, “as more TVs become connected, service providers will be forced to rethink their approach.”
Source: Home Media Magazine
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