It's the future of HDTV according to Sharp.
What will the next few years bring us as far as HD television goes? According to Bob Scaglione, Sharp’s VP of Marketing, LED backlit screens galore, OLED (eventually), and a niche plasma TV market.
Said Mr. Scaglione in a recent conversation with CNet, "We have very aggressive plans to integrate LEDs (light-emitting diodes) in our entire HDTV product line. Sharp plans to be 100 percent LED. By 2011, the entire Sharp product line will feature LED-backlit displays." Aggressive is right, but these tactics could certainly pay off big for Sharp in the long run.
Of plasma technology he said that most companies had “seen the light” and made the switch, but that one or two would surely remain to cater to the customer base.When asked about OLED and the possible effect on the LED backlit display market, Scaglione stated that “based on price, [OLED is] prohibitive. OLED has an opportunity to be a contender, but for the foreseeable future, it's LCD with an LED backlight that will lead the way”