Several movie titles are now available in Ultra HD.
Google Play Movies has announced the launch of 4K content support. Starting today, customers in the US and Canada can now purchase select films in Ultra HD.
The initial lineup of Google Play Movies in 4K offers more than 125 titles, including films like 'Ghostbusters,' 'Man of Steel,' '10 Cloverfield Lane,' 'The Amazing Spider-Man,' and 'Star Trek Beyond.' Ultra HD Google Play Movies are streamed using the VP9 codec. Users can now buy 4K titles through their Android devices or on the web and stream them to their Chromecast Ultra, Sony Bravia Android TV, or Xiaomi Mi Box 3. In addition, customers who buy a new Chromecast Ultra can also receive a free 4K movie (choose from select titles, including 'Ghostbusters' and 'Captain Phillips').
The Chromecast Ultra offers support for 4K, HDR (high dynamic range) and Dolby Vision content, offering playback for videos with Ultra HD resolution, expanded colors, and enhanced contrast. Google's Chromecast Ultra is now available for $69 from retailers like Best Buy, Google Store, Target, and Walmart in the US.
Beyond new 4K Ultra HD content, Google Play Movies and TV also recently launched support for the Daydream VR platform. With Google Play Movies and TV for Daydream, users can now watch all their Google Play library content in a virtual cinema using the Daydream View headset. The Daydream View is made with flexible and soft breathable fabrics, allowing the device to be 30% lighter than similar products while providing added comfort. To use the headset, customers need a Daydream-ready smartphone (like the Google Pixel). The Daydream View is now available for $79.
Finally, the Google Play Movies and TV App has also expanded support to 2016 Samsung Smart TVs.