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BDA: European Blu-ray Disc Sales Top One Million
Wed Nov 28, 2007 at 09:00 AM ETTags: Disc Sales, Industry Trends (all tags)
Blu-ray disc sales have taken a commanding lead across the pond, where the Blu-ray Disc Association announced Tuesday that over one million Blu-ray discs have been sold in Europe alone.
As we've previously reported, the BDA made a similar announcement here in the US last April, where Blu-ray was also the first high-def format to sell over a million discs. (As of late September, Home Media Research estimated that the US number had swelled to 2.6 million.)
Tuesday's announcement accompanied news that Blu-ray discs are now outselling HD DVD in Europe by a nearly 3:1 margin. Citing industry sales data provided by Media Control Gfk International, the BDA said that of the high-def discs bought by consumers so far this year in Europe, 73 percent were Blu-ray, while 27 percent were HD DVD.
Here in the US, year-to-date data through November 18 from Home Media Research also puts Blu-ray ahead of HD DVD, with Blu-ray accounting for 65 percent of high-def disc sales, versus 35 percent for HD DVD.
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- Related links:
- Blu-ray outsells HD-DVD in Europe [Reuters]
- Earlier on High-Def Digest:
- US Blu-ray Disc Sales Surpass One Million Milestone (Apr 23, 2007)
- Blu-ray Disc Sales Lead HD DVD by Nearly 2:1 YTD (Oct 24, 2007)
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