Samsung Blu-ray Player Hits New Low of $270

Posted Tue Dec 11, 2007 at 01:18 PM PST
samsung 2

Setting a record for most consecutive price drops in the space of a week, several retailers have cut their prices on Samsung's BD-P1400 player well below this weekend's already record breaking price drops.

As we first reported Sunday, several retailers snipped as much as $100 off their price tags for the player, offering it a then-record low of $299.

Now at least two national retailers have dropped prices even further. Yesterday we reported that Costco had dropped its price to $279.99, and today Amazon cut its price to just $269.98 -- that's a whopping 46% off the player's original suggested retail price.

Although HD DVD has long held the low-price advantage over Blu-ray, Samsung's BD-P1400 player is now within $70 of Amazon's lowest-priced HD DVD player (Toshiba's 1080i HD-A3 HD DVD player, which the retailer is currently selling at 33% off list at $199.98).

How low will Blu-ray player prices go as we enter the heat of the holiday shopping season? Stay tuned...

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Tags: Costco, Amazon, Samsung, High-Def Retailing (all tags)