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Blu-ray Player Sales Still on the Rise
Fri Jun 10, 2011 at 01:30 PM ETTags: Blu-ray Players, DVDs, Industry Trends (all tags)
Sales are up, but 57 percent of people say they're still using a standard DVD player.
Unlike LCD and plasma televisions, players have increased in growth during the first quarter of 2011. Displays may be in a slump, but Blu-ray players went from a nine percent sales increase in the first quarter of 2010 to a 16 percent increase in the first quarter of 2011.
Blu-ray still isn't making up for all the lost sales from the decline of DVD, but it's certainly helping slow the effect. The NPD group estimates that the number of physical disc buyers has decreased by 22 million since 2009, but 26 million Blu-ray players have been sold.
"While Blu-ray may not be the replacement for DVD that many once hoped for," says NPD analyst Russ Crupnick, "it is certainly adding strength to the physical video-disc market. This added stability is helping to extend the life of discs, even as digital options gain in popularity."
Source: NPD
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