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Online Shoppers Happier with Prices in 2010

Wed Dec 08, 2010 at 12:00 PM ET
Tags: Black Friday, High-Def Retailing, Industry Trends (all tags)

It's a nice improvement over last year, but still a step down from the top.

Thanksgiving weekend was a great one for deals on Blu-rays, players, and other electronics. In fact, it was a great weekend to buy just about anything.

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According to ForeSee, customers were happier with the prices this year than they were during last year's unimpressive Black Friday sales. Out of 100 points, Thanksgiving weekend rated a 72.3 from customers, up from 71.6 last year.

Cyber Monday was rated highest for online shopping this year. It's not uncommon, but Cyber Monday's success seems to vary year to year. The 72.5 for Cyber Monday is still far below the 74.5 satisfaction rate it earned in 2007.

All in all, Thanksgiving online shopping prices were better this year compared to last – at least according to ForeSee.

Source: PR Newswire

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