The service will offer movies on demand and will link with your UltraViolet account.
Because we don't have enough services that offer almost the exact same thing as it is, Barnes & Noble has thrown its hat into the on-demand ring. The company will be launching a streaming service in the fall that allows customers to buy movies and TV shows and watch them through their Nook tablet.
The movies and shows you buy through Nook Video aren't limited to Nook viewing, thankfully. Your downloads can be linked to an UltraViolet account, which gives you a few more options on how to play back our purchased videos.
Source: Wall Street Journal