One of the biggest motion picture events of all-time will get exclusive metal packaging in Canada, according to the Future Shop forums.
The year’s second ‘Snow White’ flick may have looked worlds better than the first (the atrocious ‘Mirror Mirror’), but nobody – not even the studio – expected it to fair as well as it did. On this, its first weekend, it became the fourth highest opening of 2012 behind ‘The Avengers’, ‘The Hunger Games’ and ‘The Lorax’.
While ‘The Avengers’ may not have held the #1 spot for the fourth week in a row, the movie is still kicking ass and smashing records. Slipping to the #2 spot, it earned another $46.8 million over this four-day holiday weekend. Currently at $523.5 million, it’s less than $10 million away from knocking ‘The Dark Knight’ out of the all-time #3 spot on the list of highest domestic grossers.
There aren’t too many new options to choose from on this long Memorial Day Weekend. Only two movies open wide, one of which is a dinky horror flick appearing on 2,450 screens nationwide, and the other is the third in a franchise that was nearly driven into the ground a decade ago. The box office results ought to be interesting.
The ‘G.I. Joe’ sequel just can’t catch a break. Despite an expensive ad campaign that featured commercial time during the Super Bowl, an imminent line of tie-in action figures and a scheduled release date barely a month away, studio bosses at Paramount have just pushed the movie back… to March of 2013. Seriously?! I suspect that Cobra Commander is behind this somehow.
As if movie tickets weren’t expensive enough these days, many theaters now offer premium screens or services for an additional upcharge fee. From 3D to IMAX to full dinner menus, the idea is to entice you with the promise of an improved theatrical experience. How many of these services have you used?
There was no doubt that Marvel’s superhero team-up movie would open very strong, but I don’t think that anyone predicted it to shatter the previous $169 million opening weekend record set by ‘Harry Potter and the Deathly Hallows – Part 2‘ by more than $30 million. Sure, the movie has been performing very well overseas for the last two weeks, but a $200 million opening still seemed unimaginable.